“AASA Focus on the Automotive Aftermarket Supplier 2012” was released at the AASA Vision Conference (VisCon) on March 29. Its purpose is to support full service automotive aftermarket suppliers by publicizing their important contributions to the industry and to the nation’s economy – and promoting the value of AASA membership to these suppliers.

Focus on the Automotive Aftermarket Supplier is a key piece of the association’s marketing collateral to educate members, non-members, key aftermarket supply chain partners, elected officials, industry investors and more. It is AASA’s flagship publication in promoting suppliers, the automotive aftermarket and the association.

AUDIENCE

• Leading automotive aftermarket suppliers
• Top automotive aftermarket resellers
• Key elected officials and government officials
• Financial analysts and industry investors
• Industry and national media covering the aftermarket industry
• Trade show participants – Automotive Aftermarket Products Expo (AAPEX), PAACE Automechanika Mexico, other Automechanika trade events

CONTENT

• AASA Membership Directory
• Global Aftermarket Exporter Guide
• Key association initiatives
• Follow-up to AASA landmark industry report, Aftermarket Outlook 2020: "Leveling the Playing Field"
• Aftermarket Government Affairs Report – key issues in Capitol Hill and the states
• Highlights of AASA's expanded industry analysis offerings
• AASA Membership Value Statement
• AASA council updates – missions, initiatives, membership value
• Editorial messages from Steve Handschuh, AASA President & COO and AASA Chairman Jeff Brekke

For more information on how to receive copies of Focus on the Automotive Aftermarket Supplier contact Margaret Beck at media@mema.org.